ARTFILE
A series of 5 illustrated card designs for The Artfile, inspired by my Caribbean Christmas dinner. Each card is a reflection of a dish or delicacy enjoyed by my family members, whilst still being recognisable and accessible to a larger audience using witty and playful humour.
INITIAL MOOD BOARD, IDEAS AND PLANNING SENT TO CLIENT
BRAND TOOLKIT
FIRST SET OF DESIGNS OFFERED TO CLIENT
FEEDBACK: READJUST COMPOSITION, SCALE AND LAYOUT OF THE TEXT
FIRST PHYSICAL MOCK UP, FEATURING PROPOSED EMBOSSED DESIGN
